A large aged-care company planned to build a new administration building on one of its rural sites. The facility was situated on the main road and lacked “street presence” as it had developed in an ad-hoc manner over the years. As the town grew, competing aged care facilities were developed and the owner was keen to remain the number one choice in the town.
The town relied on tourism as its main source of income and the forward-thinking CEO was conscious that their site was a part of the whole town package and their development should contribute to the town, reflecting quality buildings, care for their elderly residents and employment opportunities for the local community.
The enlightened CEO decided that a limited competition would give them the best chance of finding the right architect and commissioned five architectural practices to participate. A brief was developed, a site inspection took place and a stipend was paid to all architects to produce a concept design for the building.
The competitors presented their concepts in person. All aspects of running such a facility were considered by the judging panel and an architect was selected. The panel knew it had the best architect for the job, that their values aligned, that the project was off to a good start. Respecting the architects and paying a fee for the concept is a professional and ethical way to understand and unlock the potential of the project and achieve a better result. Research shows that if the early stages of a project are done correctly, the project has a much greater chance of success on many levels.
The small outlay for five concepts would result in huge savings over the years. Poor design results in increased operational costs.